Founder of Dylan’s Candy Bar, Dylan Lauren, recently said the company plans to launch a range of healthy candies soon that include vegan and gluten-free products.
Candy industry experts report confectionery sales are faring better than figures in other retail food markets, with US shoppers snapping up nearly $34bn worth of sweet treats annually.
The Eurozone crisis has hit consumer sentiment hard, but food spend has remained more or less the same with snacks and confectionery leading value growth, says AC Nielsen.
Kraft Foods says it is preparing to launch the international
chocolate brand Milka in Russia in an attempt to further increase
its slice of the confectionery market there.
